With the advancement of society and the increasing awareness of health among the populace, the new generation of parents has placed significant emphasis on the healthy development of their children. In addition to prioritising their children's physical health, they also focus on nurturing their mental health, social skills, emotional needs, and other soft skills. Parenting philosophies are gradually shifting from being "child-centred" to promoting "high-quality parent-child companionship". These changes reflect a profound understanding of the necessity for the comprehensive development of children within society and have spurred a new wave of upgrades and expansion in the children's health industry. Against this backdrop, the Shanghai Children's Health & Wellness Fair (CHWF) will break new ground, grandly kicking off at the Shanghai World Expo Exhibition and Convention Center from November 15 to 17. This Fair will comprehensively focus on the children's health industry, uniting forces from all sectors of society to collaboratively create a nurturing haven for children's healthy development.
Embracing a Vision of Health for Children: Creating a One-Stop Boutique Fair
The Shanghai Children's Health & Wellness Fair (CHWF) is committed to the holistic improvement and enhancement of children's physical and mental well-being, encompassing vision, oral health, growth and development. It endeavours to establish an efficient and professional communication platform to collectively embrace the“Golden Decade” of the children's health market. The Fair features exhibitors from various sectors, including children's medical care, health food, and health products. As one of the highlights of the Fair, the Children's Medical Care Exhibition Area unites esteemed chains of children's medical institutions, comprehensive paediatric specialty centres in Shanghai, and rehabilitation facilities dedicated to children's health. Together, they focus on crucial areas including vision protection, oral hygiene, psychological counselling, growth and development, and rehabilitative care for children. Oral health institutions will provide comprehensive oral health protection methods for children. Ophthalmic medical institutions and optical stores will concentrate on children's vision health, offering overall preventive measures including myopia control and vision health. Institutions specializing in children's growth and development will also actively participate, jointly discussing solutions for issues such as growth hormone secretion, short stature, precocious puberty, and obesity. Additionally, institutions dedicated to children's psychology and rehabilitation will address various psychological problems such as learning difficulties, exam anxiety, attention deficit, and eating disorders, while also providing effective methods for issues like delayed language development, attention deficit hyperactivity disorder, and autism spectrum disorders.
The Shanghai Children's Health & Wellness Fair (CHWF) is not merely a significant event for the entire children's health industry, but also a comprehensive, one-stop business platform. Enterprises committed to advancing children's health foods and products will unveil new offerings, engage in brand promotion, facilitate product sales, expand distribution channels, and explore cross-industry collaborations on-site. Companies specialising in children's health supplements and nutritious foods will exhibit products tailored to children's physiques and dietary habits, such as probiotics, lutein, healthy snacks, and meals. They will also introduce the forward-thinking concept of "age-specific nutrition", which aims to provide safer and more effective nutritional supplements for children. Additionally, companies producing children's health products will convene to showcase their innovations, presenting new industry trends across categories such as intelligent children's wearables, personalised children's personal care products, and functional sports rehabilitation equipment for children.
At the Fair, exhibitors will initiate a range of promotional activities, including discounts and buy-one-get-one-free offers, aimed at recommending healthy products to parent-child families, childcare professionals, and parent-child influencers. Additionally, various discount experience coupons will be distributed. This prestigious boutique event, which seamlessly integrates display, product selection, and procurement across the entire children's health industry chain, promises mutual benefits for both exhibitors and visitors. Exhibitor recruitment will conclude at the end of September, with a limited number of booths available. Registration operates on a first-come, first-served basis. Secure your place now!
Focusing on Social Hot Topics: A Showcase of Vibrant On-Site Activities
The Fair will host leading physicians, specialists, and practitioners from various domains of children's health to deliver over 30 educational activities focused on topics such as balanced diets for children, prevention of adolescent myopia and dental caries, outdoor sports, and both physical and mental health of children. Additionally, the CHWF will establish an immersive art space that harnesses the transformative power of art to delve beyond surface-level facts and resonate deeply with visitors, enabling each attendee to experience emotional connection and foster healthy living habits from an early age. Another significant feature of the Fair is the parenting exchange area, imbued with love and care, where visitors can engage with experts’ parenting philosophies in a relaxed setting, jointly creating a warm and inviting atmosphere at the Fair. Furthermore, the Fair collaborates with the Food Safety and Information Traceability Branch of the China Food Association and Self-Care magazine to inspire children and parents to embrace healthy lifestyles from a multi-faceted perspective, empowering children to attain both physical and mental well-being.
The Shanghai Children's Health & Wellness Fair will be held concurrently with the prestigious China Shanghai International Children's Book Fair (CCBF), attracting over 40,000 targeted parent-child families. This integration of resources from cultural institutions, schools, and more will facilitate cross-sector cooperation for enterprises, and provide business opportunities for professionals in the children's health industry to engage in diverse partnerships among different industries.
The Shanghai Children's Health & Wellness Fair, co-organised by BolognaFiere China Ltd. and DLG Exhibitions & Events Co.,Ltd., will grandly commence at the Shanghai World Expo Exhibition and Convention Centre from 15 to 17 November 2024. The Fair upholds the principle that children's health services should prioritise prevention and integrate it with treatment, thereby promoting a shift from a disease-centred approach to a health-centred one. Its objective is to establish a comprehensive children's health service system and foster high-quality advancements in children's health initiatives. In the golden autumn of November, let us come together to witness this pioneering event in children's health, safeguard the wellbeing of children and adolescents, and embrace a promising future.
For more exhibition inquiries, please contact:
BolognaFiere China Ltd.
Ms. Liu (Project Manager)
Phone: +86-21-33560016
Email: chwf@bfchina.net
Ms. Du (Media Contact)
Phone: +86-21-33633016
Email: daisy.du@bfchina.net
Lisa Wang (Professional Visitor)
Mob: +86-21-64225306
Email: lisa.wang@bfchina.net
